Logo design: MEDIREN
4 years ago
MEDIREN mediates in establishing cooperation between medical institutions operating in the EU. Working on the image of the company began with its creation. The main task was to create a name and visual identity directly associated with medicine.
After a lot of brainstorming and numerous consultations with the client, the final decision was made: MEDIREN. The name fulfills its job, because in all European languages it is associated with medicine, while it's still easy to pronounce and remember.
Logo of the company consists of four main elements. The first is the 'star of life', which is a symbol of medical emergency services. It was created, however, from rather unusual elements - sticking plasters. The background is in shades of green just as surgical gowns.
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